Film trade considerably boosts SA’s tourism financial system
The movie trade is predicted to spice up South Africa’s tourism financial system in 2025.
The trade is certainly, a big supply of overseas funding for SA’s tourism sector.
Figures for the final 12 months spotlight the worth of this necessary sector for the native financial system.
FILM INDUSTRY IN SOUTH AFRICA
South Africa isn’t just a vacation spot.
It is the final word canvas for filmmakers and a gateway to unparalleled financial alternatives.
South Africa’s numerous landscapes, biomes and cultures present ideally suited settings for filmmakers.
Hence the country’s favourability as a vacation spot for overseas filmmakers.
Between November 2023 and June 2024, overseas movie manufacturing investments totalled R2.52 billion.
FILM INDUSTRY BOOSTS WESTERN CAPE ECONOMY
The Western Cape continues to dominate, attracting roughly 80% of foreign-funded initiatives, whereas Gauteng anchors native manufacturing efforts.
As new worldwide initiatives launch, South Africa’s movie trade is poised to strengthen its position in bolstering tourism and driving financial development.
FILM INDUSTRY BENEFITS SA TOURISM
From November 2023 to August 2024, the ripple impact on the tourism sector has been vital.
According to BizCommunity, worldwide manufacturing crews booked over 59 000 resort mattress nights.
This injected practically R148 million into South Africa’s hospitality trade, with a median spend of R2 500 per night time.
“It is also important to note that film production has a strong multiplier effect. It has been estimated that for every Rand spent on film production in South Africa, an additional R2.50 is generated in the local economy,” says Bobby Amm, CEO of CPASA (Commercial Producers Association South Africa).
Additional spending on transport, eating, and recreation highlights the importance of overseas filmmakers as high-value enterprise vacationers.
“The financial impact of international productions reaches far beyond the film sector. Our unique locations, skilled crews, and competitive exchange rates have positioned South Africa as a top destination for global film projects. This activity not only fuels job creation but invigorates local businesses and fosters growth across multiple sectors. With the right support, the South African film industry will continue to catalyse economic expansion and international tourism.” James Byrne, Founder of ITFFA (International Tourism Film Festival Africa) mentioned.
EMPLOYMENT OPPORTUNITIES
The movie trade’s contribution to employment can also be spectacular, having created 26 573 jobs for native freelance crew members and performers over the previous eight months.
This strong exercise helps a whole lot of small companies, from catering companies to tools leases, amplifying the sector’s affect throughout numerous industries.
This solidifies the sector’s position in offering employment alternatives, notably for younger South Africans underneath the age of 35.
“The South African film industry is not just about storytelling; it’s about creating a platform for young people to step into their power. Through initiatives like the YCSC, we are nurturing the next generation of filmmakers by equipping them with tools, resources, and opportunities to shape their futures. By embracing youth-driven innovation and talent, we not only solidify our position as a global leader in film but also ensure sustainable job creation and skills development. The potential of South Africa’s youth is limitless, and the film industry is their stage.” Neo Mokuene, Board Director of ITFFA and chief of the YCSC (Young Creatives Challenge) mentioned.
PROJECTIONS FOR 2025
South Africa’s movie trade continues to captivate world filmmakers, considerably contributing to the nation’s flourishing tourism financial system, with projections exceeding R5 billion by October 2025.
This consists of flights, floor transport, lodging, meals and leisure.
This surge underscores South Africa’s place as a worldwide hub for movie manufacturing, delivering direct financial advantages whereas enhancing the nation’s standing within the enterprise tourism and journey sectors.
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